What is a Subdomain and How Does it Affect Your Site’s SEO?

Author

Kevin Urrutia

Category

Marketing

Posted

February 09, 2024

Subdomains can be confusing, especially when just starting with websites and general web design. Sometimes, they can also throw off your site’s search engine optimization (SEO). If you want to use subdomains on your site, how do you know which ones to use? And if you don’t use them, are you missing out on a critical SEO opportunity? Let’s look at the pros and cons of subdomains and learn about some strategies for using them most effectively so you can better understand their potential impact on your site.

Subdomains vs. subdirectories

Subdomains are different from subdirectories in a few key ways. First, subdomains are considered to be separate websites from your primary domain. This means that they have the potential to rank independently in search engines. Second, subdomains can be used to target different audience segments. For example, you could have a subdomain for your blog and another for your online store. Finally, subdomains can improve your site’s SEO by targeting specific keywords.

Why add subdomains to your site?

Subdomains can be used to segment your website into different sections, each with its unique content. This can be helpful for both users and search engines, as it allows you to target specific keywords and phrases. Additionally, subdomains can improve your site’s load time and create a more user-friendly experience. Here’s a step-by-step guide to adding subdomains to your site

When should you start using subdomains instead of subdirectories?

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It would be best if you used subdomains instead of subdirectories to optimize your website for search engines. Subdomains can help you organize your website better and make it easier for search engines to index your content. Plus, subdomains can boost your website’s search engine rankings. Here’s a step-by-step guide to setting up a subdomain

Best practices for using subdomains on your website

Subdomains are a great way to organize your website and improve your site’s SEO. Here are some best practices for using subdomains

Examples of good use cases for subdomains

A subdomain can segment your website into different sections, each with its unique content. This can be helpful for visitors and search engines, as it allows you to organize your site in a way that makes sense.

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