Businesses worldwide look forward to nailing the Internet power for better branding and sales, be it app development companies, Indian agencies, or any other business. But to generate ROI from your website, you need to draw good enough traffic. And getting backlinks, especially from your competitors on your website, is very important in this context.

We are going to illustrate some of the best ways to do so.

Determine Which Competitors Get Organic Search Results

The best traffic you get is organic traffic. The people who find their way to your website because they are looking for it or looking for something similar to it. It is easy to assume that your search engine domination competitors are the same ones you have in the physical world. That isn’t always true.

When it comes to SEO, it always benefits you to do your research instead of assuming.

To find your competitors, you can either search each keyword you want to rank for or use a tool like Rank Tracker to find your competitors. Using a tool such as Rank Tracker is typically more accessible because it allows you to keep track of the status of your keyword domination over time without having to perform regular Google searches.

Determine Your Competitors’ Backlinks

You want to know what websites your competitors are getting their backlinks from. This can be essential to understanding what you should do to increase your presence. Some of the websites that your competitors have could be yours.

You will have to use a tool to find out what backlinks your competitors get. These tools are called Backlink Analyzers. PowerSuite Toolkit and SEMrush are just two examples of these tools. PowerSuite Toolkit is complimentary, while SEMrush requires a subscription.

Look For Websites That Are Likely To Be Link Builders

Only quality websites should be your preference for building relevant backlinks. And one of the best ways to get that done is to find a tool that can automatically do that for you. SEO SpyGlass instantiates as one of the paradigms for such a tool. Input information on your website and your competitors; it will do the magic for you. Tools like this make the process easier.

However, you can take the information you gathered from the last section and review each website. Do the websites match the content on your website? What similarities do you share? Could you pitch that website? A website with two or more competitors’ backlinks is a good match.

Contact Websites To Pitch Backlinks

Now, you need to reach out to the websites you want to get backlinks on. The traditional way to perform this is to visit each potential place to get your link posted and find their contact information. Then write a pitch and send it to them.

A professional email that conveys your message is excellent.

Just like with the other steps that we have mentioned in this article, there are tools that you can use to help contact websites. LinkAssistant is a famous example of a device for getting sites. You put in your list of domains, and it will find their email addresses.

Conclusion

When outlined, most people find that these steps are pretty easy to follow. It takes a try or two, but after that, you will get the hang of performing backlink research. Software development companies do this all the time to help their websites grow. Any website that wants to build up its backlinks does.

About the Author :

Manoj Rawat is a Growth Hacker, Ideator, Innovator, and Experienced SEO, SMM, and Marketing Consultant with over eight years of IT experience. He is an avid sportsperson, traveler, explorer & nature lover. He loves to share marketing tips & strategies among online marketers. You can find Manoj on Quora, LinkedIn, and Twitter.