Boost Your Domain Authority Now: Checking and Improving This Key Site Metric

Author

Kevin Urrutia

Category

Marketing

Posted

September 27, 2022

If you’re working on improving your website, there’s one statistic that you should keep in mind: domain authority. This metric predicts how well you’ll rank on search engines for particular keywords and therefore how much traffic you can expect to receive from searches. While it’s certainly not the only metric that affects your search engine optimization (SEO), it’s important to consider when making important decisions about your site’s content and design.

Step 1: Check your link profile

To get an idea of where your site stands, you first need to check your link profile. You can do this using a tool like Moz’s Open Site Explorer. Just enter your URL and hit search. Once the results load, click on the Links tab.

Step 2: List down links that will affect DA
Here are some factors that affect your domain authority:
-The quality of your website’s content
-The number of high-quality inbound links pointing to your site
-The age of your domain name
-The size of your website (number of pages)
-How often you update your content

Step 3: Remove low-quality links

If you want to increase your domain authority, one of the best things you can do is remove any low-quality links pointing to your site. These links can hurt your site’s reputation and cause your authority to drop. To find these links, use a tool like Google Search Console or ahrefs. Once you’ve found them, reach out to the webmaster and ask them to remove the link. If they don’t respond, you can use the disavow tool to tell Google to ignore the link.

Step 4: Improve high-quality links

If you want to improve your domain authority, it’s important to focus on increasing the number of high-quality links pointing to your site. One way to do this is by guest blogging on high-authority sites in your industry. Make sure that the content you’re writing is helpful and informative, and be sure to include a link back to your site. You can also create valuable content on your own site that other people will want to link to.

Step 5 (Quick) Link-building strategy

Link building is a solid way to improve your domain authority. By getting links from other websites, you can increase your chances of being found by potential customers. Plus, link building can help improve your search engine rankings. Here are five solid strategies for building links:
1. Reach out to other businesses in your industry and offer to collaborate on a project or blog post. Be sure to include a link back to your website.
2. Guest blogging is another great way to get links back to your site.

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