Digital Marketing Dictionary

Instagram Marketing

By June 20, 2020 2 Comments

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Instagram marketing is a method of reaching a wide audience on the Instagram platform. It involves both organic and paid marketing techniques to introduce potential buyers to products and services as well as building brand loyalty.

Why is Instagram Marketing Important?

Instagram marketing enables you to connect a larger audience with your business, brand, products, and services. Since photos are some of the most engaging content online, Instagram offers substantial opportunity to grow an online business.

Hashtags, stories, and posts are a few of the organic ways to connect with an audience. It puts content out and puts in front of the right people who are searching for this during their day-to-day.

Alternatively, using Instagram ads allows you to target specific buyer personas to feature products and services they want to see

Looking for a better strategy for your Instagram marketing? The experts and VoyMedia can help turn your ad budget into a conversion focused journey. Click here to get started.

Your conversion focused journey starts here.

Author Kevin Urrutia

Kevin is the founder of Voy Media. Kevin is an avid outdoorsman and nature lover; when not in the concrete jungle of New York, he can be found trying to explore a real one. Follow Kevin on Twitter Voy Media has been named the #1 Facebook Marketing Agency and one of the fastest growing marketing agencies in NYC. Voy Media crafts custom digital marketing strategies for clients, including services in Facebook Ads, Google Ads, Amazon Ads, email marketing and more.

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