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In-House vs. Agency Marketing: What’s Best For Your Business?
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Any business with a desire to be successful needs to incorporate some sort of marketing plan into its operations. But with the rise of digital and social media, not to mention various other creative avenues, marketing is a lot more of...
The price you set for your products and services is a vital part of your marketing strategy. “It’s probably the toughest thing there is to do,” says Charles Toftoy, associate professor of management science at George Washington University. “It’s part art and...
The name of your business makes all the difference in the world. Branding, products and business values should all relate back to the name of the business. Your business name is an important part of your business itself, so it’s important...
To succeed in today’s business world, you need a strong brand that helps you stand out from the crowd. Otherwise, you could get lost in the fray, unable to build a positive reputation, attract loyal customers, and become a leader...
Although it started as a photo-sharing app, Instagram has become so much more over the years. With over one billion monthly users, it’s the place to go to share your story, get inspired, and make boatloads of cash, of course....
As you gaze upon your new online storefront, you might notice the words ‘Powered by Shopify’ staring back at you. Although this small bit of text simply means you used their ecommerce platform to create your shop, it could take...
A long-running test is currently rolling out for desktop queries: Google can no longer show ads to the correct of its search results, with two exemptions. Google is rolling out a dramatic change that removes ads from the right...
How Do You Do Facebook Marketing? If you aren’t doing so already, you should be making your presence felt on Facebook, definitely the largest social media platform on the Internet now. But if you are like most people, you are...
What are you waiting for?