The proficiency of any web application to lure and engage users depends upon how well its user interface is. Even the well-crafted solutions fail to impress if the user finds…
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Business has never been so dependent on code as it is today. In a world where almost anything can be programmed, should all marketers learn how to build software? There’s…
Does Instagram make the best sense with B2B marketing? The answer may surprise you. Instagram is definitely one of the best traffic and lead generation taps for your B2B business….
In the last year alone, web applications in the US saw a 20% increase in online sessions of mobile share as well as mobile conversion rates shot up by approximately…
While it’s not essential to invest in paid ads on Instagram — the platform offers plenty of ways to connect with audiences organically — it’s something worth investing in if…
The online world is full of competition. Every brand is struggling to create its unique identity and ultimately increase its sales. Creative marketers are always planning for new tactics to…
How to Leverage Social Media for B2B Lead Generation Introduction In the past decade, Social media channels have gone from being just networking sites to actual business marketplaces, where transactions…
Reaching the top in the IT industry is not an easy task, and neither is remaining there. Everything is moving at light speed and you are expected to finish the…
Landing Page is of crucial importance in digital marketing. A landing page is particularly designed to attract audiences via advertisement campaigns. The page is called a “landing page” because this…
User-Generated Content (also known as UGC for short) is vital to online business. Here are just a few reasons why: UGC allows your brand to build trust with new audiences…
