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The Voy Perspective

How to Increase Conversion Rate of E-commerce?

If you are an online business owner, you’re already aware of the importance of driving your sales and increasing your conversion rate. The success of your business is highly dependent on your conversion rates. If you get a higher conversion...

Kevin Urrutia | Sep 19, 2020

Ecommerce

7 Ecommerce Website Design Mistakes That Are Costing You Conversions

Remember the age-old saying, “Beauty lies in the eyes of the beholder”? It definitely doesn’t apply to your ecommerce website. Bad design kills your sales and drives customers away while engaging ecommerce website design has the potential to make them...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Social Media Campaign Ideas for Boosting E-Commerce Sales

Find the right influencer: Social media is not only beneficial for creating a portal of your ecommerce business on the network, but it is also a place where you can buy the services of influencers. Influencers, as the name suggests,...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Social Media

4 Strategies you can use to increase the ROI of your e-commerce website

By 2021, Global Ecommerce retail is predicted to reach a staggering amount of $4.5 trillion! It is safe to say that Ecommerce is surely achieving massive growth. In 2017, an average yearly customer spent $1800 on various Ecommerce websites in...

Kevin Urrutia | Sep 19, 2020

Digital Marketing

Ecommerce

Ways to find the best SEO providing company - Things to avoid while choosing an SEO firm

With the rise in E-commerce business today, every business in the market is trying to make a mark in the online market through various ways. SEO is considered one of the best ways to improve and grow online business and...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Marketing

SEO

How to Use Instagram Stories: 6 Tips for Promoting Your eCommerce Brand

With over 500 million users across the globe, chances are good that many of your customers are on Instagram.  Marketers have long been using the image-sharing social network to promote their brands, but the launch of Instagram Stories last August...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Marketing

Social Media

Ultimate Ecommerce Website Builder for Small Businesses

Anyone planning to start their own Ecommerce business need to first choose the right website builder. Irrespective of the type of business a company has, a well-designed online store can certainly give a competitive advantage and increase revenue. Taking business...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Marketing

Internet Marketing Is Only Growing: Is Your Business Ready?

Competition is unpleasant, but it is indispensable. It helps business improve their services and product quality. No matter what you are selling right now, there is always the chance someone is selling the same thing online, at a lower cost...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Marketing

Attracting Shoppers to Your New Online Store

If you still haven’t grasped the sheer magnitude of the World Wide Web, just consider that your website is a single part of a million-piece puzzle. So, unless you’re the CEO of Amazon and the likes, you’re most likely an...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Actionable eCommerce SEO Tips To Achieve Great Ranking Goals

Nowadays, the question is in the trend that one can improve eCommerce search engine ranking or how a store can be successful over the web? There is a fear in new store owners’ mind that whether they will get a...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Interactive Marketing as a Way to Increase Interest to Your Business Website

In a traditional sense, marketing is a one-way stream. A marketer will think of an ad, purchase the space needed, and wait for the results once the ad is live. However, traditional methods are slowly fading away, and one-way marketing...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Your Final And Ultimate Guide To Instagram Influencer Marketing

Sometimes, you have seen so many people dealing with WordPress Instagram based themes. It can actually prove the importance of this social channel right now. Among all the social media channels like FB, Twitter and more, Instagram is gaining quite...

Kevin Urrutia | Sep 19, 2020

Ecommerce

What Are The Problems You Face In A Business Venture?

Well, the word “business venture” looks like a big and a complicated word, but once you know the meaning, you will be astonished.  The business venture is nothing but starting a new business.  Normally a business is started in a...

Kevin Urrutia | Sep 19, 2020

Ecommerce

How To Use Social Proof To Sell More Products Online (E-Commerce)

Social proof is a powerful determiner for customers when they’re shopping online. Having reviews readily available and a rating system in place, you will be able to sell more products online with your e-commerce business. However, before we go on,...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Marketing

How To Sell Using Fear

Fear is powerful. This is the ancient survival mechanism that has been driving people’s choices since the beginning of time. It’s completely automatic, and often, beyond our ability to control. Inspiring people to take action may sometimes require fear. The...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Marketing

Ecommerce Email Marketing Guide: Generating More Sales

Do you want to improve your e-commerce email marketing and start seeing sales like the big name brands? This guide will take you through the fundamentals of developing an email marketing strategy along with in-depth research, inspiration, and examples to...

Kevin Urrutia | Sep 19, 2020

Digital Marketing

Ecommerce

Marketing

Boosting eCommerce UX Design to Reach Gen Z

Gen Z is already using the internet in a much different way than Millennials or any other previous generation. They want things to happen fast, they don’t like it if too many things are happening on the site, and they...

Kevin Urrutia | Sep 19, 2020

Digital Marketing

Ecommerce

Marketing

Business Storytelling: 5 Tips to Engage Your Customers And Boost Ecommerce Sales

Storytelling is something that is embedded in every culture. It is as old as communication itself. Storytelling is one of the most effective mechanisms for sharing history, explaining concepts, and connecting with others. As consumers of information, storytelling helps us...

Kevin Urrutia | Sep 19, 2020

Business

Digital Marketing

Ecommerce

Mike Patrick Doherty Interview Understanding eCommerce

Understanding eCommerce’s M. Patrick Doherty shares his business’s experience and his fight through customer acquisition, growth to get ahead of the competition and ways to overcome the obstacles that came in the way of his startup. This interview is part of...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Interview

The Importance of Data Visualization in eCommerce Marketing Strategies

Visuals are important in marketing, period. Whether it’s print or digital, images, graphics, charts and diagrams help make understanding and processing information easier for viewers. In fact, humans, as a species, are visual learners and process visuals 60,000 times faster...

Kevin Urrutia | Sep 19, 2020

Ecommerce

How to Generate Potential Customers from Facebook for Your E-Commerce Business

Owing to the new technology, e-commerce has increased at an exponential rate and is still pacing forwards with giant leaps. People’s busy lives do not allow them to go and visit physical stores of the things they want. E-commerce comes...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Reasons Why 2018 Is The Best Year To Start An E-commerce Company

If you’re looking to start your own business, e-commerce is the way to go and 2018 is the time to start! With online shopping at an all-time high and thousands of opportunities to get started, we are truly in the...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Marketing

5 Things You Need To Do Before Launching your E-commerce website

With a 7.655 billion total population, the online marketplace is the biggest in the world. A retailer who isn’t taking advantage of this opportunity is either ignorant or not ready for business. According to Statista, e-commerce generated 653 billion US...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Facebook Content Marketing Strategy Tips for eCommerce

Content marketing is a great way to get attention and build up your brand’s image on Facebook. But you can’t just throw your content out there and expect people to care. You need to produce quality content that is targeted,...

Kevin Urrutia | Sep 19, 2020

Ecommerce

Ecommerce Marketing & Customer Experience: 15 Strategies Top Online Stores Are Using

Ecommerce has woven itself into the very fabric of our lives. Not only do retail giants like Amazon ship products to millions of customers every day, customers purchase an endless array of good from thousands of smaller ecommerce sellers –...

Kevin Urrutia | Aug 29, 2020

Ecommerce

What to Expect from the Ecommerce World

Now is the time to be in retail ecommerce. Sales numbers are on an upward trend and the industry is growing faster than ever. The key to standing out is knowing what trends will make you stand out. Here’s what...

Kevin Urrutia | Aug 29, 2020

Ecommerce

Top 5 Shopify Product Customizer Apps

The web-to-print business is paradoxical. It has never been easier to start a web-store. At the same time, it’s never been this hard to make a sale. Your best isn’t good enough. You must have an edge over your competitors...

Kevin Urrutia | Aug 29, 2020

Ecommerce

Marketing

The Best eCommerce Business Exit Strategy – How To Cash Out In 2019

Thinking about selling your business? If you’re an entrepreneur you already know that most of the fun comes from the thrills and challenges of creating and growing a business. The day-to-day management quickly becomes boring. In this article we’ll describe...

Kevin Urrutia | Aug 29, 2020

Ecommerce

Marketing

How to Effectively Convert Viewers into Consumers

The success of any business is defined by its ability to lure customers, convince them about the service to confirm a purchase, and in the long term retain them for future business. This three-step cycle ensures that the organization is...

Kevin Urrutia | Aug 29, 2020

Digital Marketing

Ecommerce

Revealbot: Leaning on Technology To Scale Our Facebook and Instagram Campaigns

Imagine a software where we could manage all of our ads on Google, Facebook, and Snapchat ads in one interface? Better yet, a software that assists us with automating campaigns so we could spend more time brewing new creatives, and...

Kevin Urrutia | Aug 29, 2020

B2B Marketing

Digital Marketing

Ecommerce

Facebook Ads

Instagram Ads

Pay-Per-Click

Amazon: Hitting 270K In Revenue From 49K Ad Spend

Blankie Tails is a client of ours that we helped grow in 3 months from 49k to 270K in revenue. We wanted to breakdown everything our team went through – thinking concepts, strategies, adjustments, and more – to go from...

Kevin Urrutia | Aug 29, 2020

Digital Marketing

Ecommerce

Facebook Ads

Instagram Ads

Pay-Per-Click

SEO

Voy Media Covid-19 Statement

While some brands are experiencing hardship, others are thriving. This post explores what brands can do during this unprecedented period to not only survive, but thrive. Screen time has been very high with people at home on their devices more...

Kevin Urrutia | Aug 29, 2020

Business

Ecommerce

Facebook Ads

How to Choose the Best eCommerce Platform

When you’re looking for the right eCommerce software for your business, you’ll find a bewildering variety of options to choose from. Maybe you have a startup. Or, an established business is looking to add a new online store. Which eCommerce...

Kevin Urrutia | Aug 29, 2020

Ecommerce

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