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E-Newsletter: Pros and Cons
Needless to say, no marketing strategy is effective if it doesn’t address the digital channels. Digital marketing is what every business does today to gain exposure, connect with customers, and promote their brand. Platforms like social media, videos, blogs, and...
5 Questions to Ask to Determine if Your Website is User-Friendly
A college professor is a respected person by many students. Students see professors as credible figures because of their training and education background. We can think of websites in the same way. Websites are respected by users because of the...
How Does Social Media Impact SEO Strategy?
When trying to promote a brand, marketing specialists focus on two different aspects: Search engine optimization (SEO) Social media marketing According to the report 2019 State of Local Marketing by BrandMuscle, paid social media advertising is the top priority this...
Magento Ecommerce SEO Checklist That Increase sales
Investing in SEO may not sound glamorous but the businesses who have invested time and money to optimize the product pages and content strategy are likely to see returns beyond their expectations. Google is the first preference worldwide for...
Top 5 reasons companies use content marketing to draw leads
I’m sure you’ve heard of the term content marketing many times but perhaps never knew what it was and how to use it. Content and marketing of your content holds great potential in reaching your audience, drawing leads, improving your...
7 In-Depth Techniques of Link Building
Link building is an SEO strategy that helps websites get high-quality authority backlinks from sites that are relevant to their niche. Google considers links as one of the top ranking signals that decide the position of a website on the...
How to Market Your Ecommerce Store Using YouTube
If you’re searching for other means to promote your ecommerce store products and services, YouTube is a terrific medium you can leverage. It’s multimedia setup and tremendously broad audience reach (close to 2 billion views and users) make YouTube a...
Social Media Strategies To Improve Relationships With Your Audience
Marketers have started adjusting their expectations from organic social media marketing. It’s no longer about generating sales or even getting referral traffic. It’s become a channel for increasing your brand exposure, providing customer support, and building relationships with your audience....
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