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Sean McElwee Interview Born this Way
Who are you and what business did you start? I’m Sean from the Emmy Winning TV show Born this Way on A&E. I started a t-shirt business with the funny things that I say on them. What’s your backstory and...
Claire Nichols Interview Kalix Health
Who are you and what business did you start? My name is Claire I am CEO and co-founder of Kalix. My background is as a dietitian. Kalix is a fully featured telehealth, practice management, electronic documentation and electronic medical record...
Your Essential eCommerce Website Audit Checklist
Audit. For a lot of people, audit is a scary and intimidating word. In reality, conducting a business audit just means gaining a better understanding of your business’ money. In fact, the definition of an audit according to Merriam-Webster is...
Business Storytelling: 5 Tips to Engage Your Customers And Boost Ecommerce Sales
Storytelling is something that is embedded in every culture. It is as old as communication itself. Storytelling is one of the most effective mechanisms for sharing history, explaining concepts, and connecting with others. As consumers of information, storytelling helps us...
Tips for Improving the Keyword Research and Boosting Sales and Traffic
One important thing that each and every beginner wants to know is how they are going to research their keywords so that traffic can be driven into their website and the sales can be boosted. Having knowledge about how you...
Actionable Tips to Maintain a Strong Brand Identity
No one knows better than your marketers just how fickle the world is, with new trends showing up, and your consumers’ opinions changing on every turn. No matter how much you wish to have a single, tried-and-tested approach, every business...
Yari Copt Interview Old Captain Co
Who are you and what business did you start? I’m Yari Copt, born and raised in Lugano Switzerland. I’m an entrepreneur, musician, radio DJ, and skateboarder and in 2016 I founded Old Captain Co. a Lugano based manufacturer of premium Swiss...
Mike Patrick Doherty Interview Understanding eCommerce
Understanding eCommerce’s M. Patrick Doherty shares his business’s experience and his fight through customer acquisition, growth to get ahead of the competition and ways to overcome the obstacles that came in the way of his startup. This interview is part of...
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