When it comes to results, we speak your language. At Voy Media, we offer dedicated Instagram advertising services to take your brand presence to the next level.
We’re a performance-based, full service agency that does more than just sales and branding: we speak fluent internet. That means we create images that stop the scrolling, words that get people thinking (hi), and marketing strategies that ensure our other talents don’t get lost in the digital abyss.
Everyone from Fortune 500 companies to dog toy companies, education providers and dynamic little start-ups work with us to get results.
In fact, we’re proven to help businesses increase their sales from 6 to 7 to 8 figures a month. So, when it comes to performance-based creative, we’ll take you where you need to go. Meaning you can get back the more important stuff (like inventing the world’s chewiest dog toy).
We handle everything from data to creative, growth to consulting. It’s our ability to handle different pieces of the equation that sets us apart.
• Full-Service Facebook & Instagram Ads
• Retargeting
• Dedicated Account Manager & Lead Strategist
• Creative Studio (Ad Video Design & Custom Photoshoots, Copywriting, Graphic Design & Illustration, Video Editing, Video Production, User Generated Content, Product/Lifestyle Photography)
• Custom Audiences and Dynamic Product Ads
• 1 on 1 Strategy Consultations
• Real Time Analytics
Hear it straight from those who’ve worked side by side with us. They’ll probably say it better than we ever could.
Voy Media has had not only a huge impact on my business, but also a big impact in my life. Everything started to take off since I started to work with Voy Media. These genius guys started to scale further and further and we went from $2,000 to close to $800,000 per month in January 2020! By having a company that drives so much revenue, my personal life has changed!
Florian F. - CEO of Ketorecipe
I spent $3K on a video shoot and we got that back the first day we started running ads from those creatives.
Dave - CEO of Paw.com
What I appreciate the most at Voy media are the results. We started in October and the results exceed our expectations!
Alan, CEO of Brilliant Pad - Shark Tank Company
I love the fact that my account manager at Voy Media treats my account like it’s their own. Voy Media has a high consideration for me and really cares about my business. I love how detail-oriented Voy Media is, I love the consistency in my results, and I have seen growth.
Wayne - Founder of Trinity Hills Co
Partner Reviews
Elijah G.
Voy Media does amazing work that helps drive brand awareness and sales to my ecommerce company. They’re local and are willing to meet in person, which helps foster a good working relationship.
They are experienced and are completely transparent about costs and services they offer.
Their campaigns are incredibly impressive. I have been using Voy for the past 6 months and I am happy with the ROI.
Thomas R.
Voy Media does amazing work that helps drive brand awareness and sales to my ecommerce company. They’re local and are willing to meet in person, which helps foster a good working relationship.
They are experienced and are completely transparent about costs and services they offer.
Their campaigns are incredibly impressive. I have been using Voy for the past 6 months and I am happy with the ROI.
Elelyn G.
I was impressed with the way they targeted the online audience and the innovative marketing ideas from these professional people. They’re focused and had a unique approach to get positive results.
We’re able to generate several leads which in turn increased our revenue overall. From SEO to Social media marketing everything was executed perfectly. It seemed scary as every service had a separate cost, but the investment was well worth it when I saw the valuable output.
I would certainly recommend this service for all your online marketing needs. Thank you Team Voy!
Rose L.
Voy does a great job of increasing our results and maintaining the 3x ROAS that we are looking to achieve.
They are continually giving my marketing team new ideas. We recently implemented a quiz funnel that they suggested, and we already see a 40% decrease in CPA.
Great team to work with! Excellent communication and great results.
We’re a performance-based, full-service agency that does more than just sales and branding: we speak fluent internet. That means we create images that stop the scrolling, words that get people thinking (hi), and marketing strategies that ensure our other talents don’t get lost in the digital abyss. Everyone from Fortune 500 companies to dog toy companies, education providers and dynamic little start-ups work with us to get results. In fact, we’re proven to help businesses increase their sales from 6 to 7 to 8 figures a month. So, when it comes to performance-based creative, we’ll take you where you need to go. Meaning you can get back the more important stuff (like inventing the world’s chewiest dog toy).
We’re known to take the stress out of being an entrepreneur
You know the old saying: entrepreneurs beget entrepreneurs. Our two owners have invested in IPO companies, raised plenty of capital, and started multiple 7 to 8 figure brands including Montem Adventure Gear and Serenlite Stress Balls. Their teams have the business brains to get you connected and keep you consulted. So you won’t be afraid to reach for the phone to bounce around ideas. And you’ll be reaching for the stress ball just for fun.
Creative in the service of growth
Creative for creativity’s sake can be a beautiful thing. But we’re here to make you money. So, we do high volume creative testing to ensure your ads work to grab attention, pique interest, spark desire and convert sales. Then we continually optimize your customer acquisition strategies with a multidimensional approach that can include email marketing, Snapchat ads, a landing page redesign - or whatever it takes to make sure your creative work its hardest for you.
Taming the internet with experience and curiosity
At Voy, we do consistent, performance-focused work with Google Ads and Facebook Ads. But we’re experienced enough to know that change is the only constant. We won’t stop exploring possibilities until your marketing dollars are working their hardest. So you can get on with building your business while we work away in the background, helping you conquer the algorithms.
Bright ideas that light up the big picture
As a full-service agency, we look beyond sales and branding to help you envision what’s next. Our approach succeeds because we get to know you and your ambitions. Then we commit to the long game of seeing you achieve your overall business goals. To put it another way, when it comes to the big picture, we’re like a blimp-sized bulb that’s always there for you, lighting the way.
Advertising with funnel vision
You need ads tailored to build awareness, tempt more research, convert window shoppers and remind your customers you still have plenty to offer. Sometimes these ads overlap. Sometimes they don’t. One thing’s for sure – at Voy we know the pointiest end of the marketing funnel is customer loyalty. So we’ll always make the most of your budget.
Our partner is our top priority. We develop relationships that drive a positive change in our partners, big and small.
Growth mindset.
We build a work environment that fosters personal development and professional growth.
Play for each other.
We take pride in our company and our team.
We work together and leverage each other’s skills and experience to meet our partners’ needs.
Be courageous.
We shoot for the stars and put our hearts on the line in every project. We challenge the status quo and look for new ways to grow our company and our partners.
Embrace Diversity.
We build an inclusive workplace where everyone is welcome, each opinion matters, and everyone gets a fair chance.
Do the right thing.
We act with integrity and honesty and focus on putting ourselves in the shoes of others.
We approach every project methodically. This process is our hidden secret to success, and it’s centered around effectiveness.
01
Consultation
We jump on a quick call and discuss your needs, who you are, and see if we’re a good fit for the project
02
Account Setup & Creative Research
Within 24 hours of signing the contract, we will send you a New Partner Questionnaire and schedule a kickoff call with the team.
03
Kickoff Call & Campaign Development
During the kickoff call, we will build an account strategy hand-in-hand by establishing clear goals and objectives.
04
Campaign Production and Launch
We will organize a CRO workshop and we will develop a creative strategy. Then, we will draft an ad copy and creative. Upon approval of all assets, relevant and targeted campaigns will go live.
05
Create & Learn
Establish a clear testing schedule based on what is most urgent in the account.
06
Optimize & Iterate
As we learn what’s working and what’s not working, we optimize and iterate new ads accordingly. We provide a high volume of creative ads.
Tell me more
Instagram Advertising Agency
Why is Instagram Advertising Important?
If you want your brand to stand out among its competitors truly, social media presence is key. With so many different social media platforms in use today, however, it can be challenging to master marketing and advertising on all of them. This is where having an advertising agency you can turn to with your social media marketing needs is so important. At Voy Media, we offer dedicated social media advertising services—including Instagram advertising—to take your brand presence to the next level.
If you want to reach as much of your target audience as possible, Instagram advertising is a must. After all, this unique social media platform has more than one billion users each month; just think about all the potential new clients that could yield for your business. It’s also worth noting that Instagram is now owned by Facebook (which already has robust and effective advertising options), so when you spend your marketing dollars to advertise on Instagram, you’ll also enjoy targeted features to help you better reach your audience.
If your business isn’t already advertising on Instagram, you could be missing out. After all, many Instagram users interact with ads and will even make product purchases when ads are relevant and targeted to them. Ultimately, Instagram advertising can boost traffic to your website and increase your conversions—when done correctly.
What is an Instagram Advertising Agency?
Keeping up on all the ins and outs of advertising on different social media platforms is a full-time commitment. And as a business owner, you have enough on your plate as it is. This is where working with a dedicated Instagram advertising agency can really help you out. Specifically, an Instagram advertising agency will have the skills, experience, and tools needed to create and manage your Instagram advertising strategies. From creating campaigns to running and managing them on your behalf, an experienced Instagram advertising agency can make your life easier while growing your business.
These professionals will begin by getting to know you and your business and your specific advertising and marketing goals. From there, an advertising team will learn more about your target audience and begin designing a unique advertising campaign targeted to your specific audience.
Why Do You Need to Hire an Instagram Ads Agency?
You would have to spend an enormous amount of time learning about Instagram advertising to be able to successfully run an ad campaign on this social media platform yourself. When you work directly with an Instagram advertising agency, you save yourself the time and hassle involved by allowing a team of experienced professionals to handle your ad campaigns on your behalf.
You can also enjoy the peace of mind that comes with having a professional advertising agency handling your Instagram advertising. Rather than attempting it yourself and wondering whether or not you’re going to see results from your campaign, working with a professional means you’ll have the best chances for a successful campaign that leads to increases in web traffic, greater conversions, and improved overall brand awareness. These professional advertising agencies can also take care of aspects of your campaign that may otherwise be missed, such as A/B split testing to determine which ad campaign is most effective.
When you work with the right team of advertising professionals for the job, you also get to enjoy working with a team that has specific experience in advertising not just on general social media platforms, but on Instagram itself. These professionals are familiar with all the ins and outs of the platform, as well as how it has evolved throughout the years (and what that means from an advertising standpoint).
The right Instagram advertising agency will also yield results that are both trackable and measurable. This means you’ll be able to see, through detailed reporting, exactly where your advertising dollars are going and how they’re working for you. Throughout each campaign, everything from traffic and leads to sales will be tracked carefully so you can see exactly what’s working.
Ideally, you’ll also want to find an Instagram advertising agency that does more than just Instagram; a company with extensive experience advertising on other platforms such as Google and Twitter can also be beneficial to your marketing strategy. Other services to boost your brand awareness, such as email marketing and SEO, are also a plus.
How Much Do Instagram Advertising Agencies Charge?
One of the most common questions business owners have about working with an Instagram advertising agency is how much they’ll end up paying for these services. After all, most small and growing businesses have a relatively strict and limited advertising budget, so they want to utilize it wisely.
The cost of advertising services can vary greatly depending on the company you work with and the specific services you need. However, Voy Media is known for being one of the best Instagram advertising agencies for those with a smaller budget. We’re able to do this by honing precisely on the members of your audience that will find your products/services and ads relevant. The result is incredible campaign success, even on a small budget.
At Voy Media, we also offer free consultations to get a personalized price quote based on your specific needs. We’re also happy to work with your designated budget. And unlike many other Instagram advertising agencies, our management fee shrinks as your business grows—giving you the best potential to maximize your profits.
What Are Instagram Advertising Agency Services?
Instagram advertising agency services at Voy Media include:
Instagram Ad Discovery – Assessing your business and audience to come up with a customized strategy to suit your needs.
Instagram Ad Development – Creating various versions of your ads and having them reviewed for your approval before launching your campaign.
Instagram Ad Optimization – Analyzing the performance of your ads and looking for areas for potential improvement.
Instagram Monitoring – Assessing the success of your ads on a weekly basis to ensure success.
Instagram Reporting – Providing you with detailed monthly reports on the number of users reached through your ads, as well as clicks and conversions to help you get a better idea of how your campaign is working.
Ready to find out more about Voy Media’s Instagram advertising services? We encourage you to reach out to our friendly and knowledgeable team so we can schedule your free consultation. From there, we can get to work in making your bottom line our top priority through effective and targeted Instagram advertising.
There are several reasons why a business might want to advertise on Instagram
Reach a specific target audience: Instagram allows businesses to target their ads to a specific audience based on demographics, interests, and behaviors. This helps ensure that the ads are being seen by the right people.
Increase brand awareness: Advertising on Instagram can help increase brand awareness by putting your brand and products in front of a large and engaged audience.
Drive traffic to your website: Instagram ads can be used to drive traffic to your website, where users can learn more about your products or services and potentially make a purchase.
Boost sales: By using targeted ads and strong call-to-action buttons, businesses can use Instagram to drive sales and generate revenue.
Stay competitive: With so many businesses advertising on Instagram, it’s important for companies to also advertise on the platform in order to stay competitive and reach their target audience.
Boost sales
Advertising on Instagram can be a powerful way to boost sales for your business. Here are a few ways that Instagram ads can help drive sales:
Targeted ads: Instagram allows businesses to target their ads to a specific audience based on demographics, interests, and behaviors. This helps ensure that the ads are being seen by people who are more likely to be interested in your products or services.
Call-to-action buttons: Instagram ads can include call-to-action buttons, such as “Learn More” or “Shop Now,” which can encourage users to take action and potentially make a purchase.
Product tags: Instagram allows businesses to tag products in their posts and stories, making it easy for users to learn more about the product and make a purchase directly from the app.
Carousel ads: Instagram’s carousel ads allow businesses to showcase multiple products or images in a single ad, which can be effective in convincing users to make a purchase.
By using targeted ads, strong call-to-action buttons, and features like product tags and carousel ads, businesses can use Instagram to drive sales and generate revenue.
Here are some tips for writing an effective Instagram ad
Here are some tips for writing an effective Instagram ad:
Keep it concise: Instagram ads have a limited amount of space, so it’s important to keep your message brief and to the point. Focus on one key message or call-to-action.
Use strong visuals: Instagram is a visual platform, so it’s important to use eye-catching and relevant images or videos in your ads.
Use a clear call-to-action: Make it clear what you want users to do after viewing your ad. Use a strong call-to-action button, such as “Learn More” or “Shop Now,” to encourage users to take action.
Test different ad copy and visuals: Test out different versions of your ad copy and visuals to see which ones perform the best. This can help you optimize your ad for maximum effectiveness.
Follow Instagram’s ad guidelines: Make sure to follow Instagram’s advertising guidelines to ensure that your ad is approved and runs smoothly.
By following these tips, you can create an effective Instagram ad that helps drive traffic and sales for your business.
Test different ad copy and visuals
Testing different versions of your Instagram ad can help you optimize its effectiveness and get the best results. Here are a few ways you can test your ad:
A/B testing: A/B testing involves creating two versions of an ad with a single variable changed, such as the ad copy or visuals, and then running both versions to see which performs better. This can help you determine which elements of your ad are most effective.
Multivariate testing: Multivariate testing involves testing multiple variables at the same time. This can be a more complex and time-consuming process, but it can provide more detailed insights into what elements of your ad are most effective.
Testing ad placements: Instagram offers several different ad placements, including the feed, stories, and IGTV. Testing different placements can help you determine which ones work best for your business.
Testing target audiences: You can also test different target audiences to see which ones are most receptive to your ad. This can help you optimize your targeting for future campaigns.
By testing different elements of your ad, you can get a better understanding of what works and what doesn’t, which can help you create more effective Instagram ads in the future.
A/B testing is a method of comparing two versions of an ad with a single variable changed in order to determine which version performs better. This can be a useful way to optimize your Instagram ads and improve their effectiveness.
Here’s an example of how A/B testing might work for an Instagram ad:
Identify the variable you want to test: For example, you might want to test different ad copy or visuals.
Create two versions of the ad: One version should include the variable you want to test, and the other version should be the control (i.e., the original ad).
Set up the test: In Instagram’s ad manager, you can set up an A/B test by selecting “Split Test” as the ad delivery type. Then, choose the ad sets and targeting options for your test.
Run the test: Run the test for a sufficient amount of time to allow for a large enough sample size. You can monitor the performance of both versions of the ad in Instagram’s ad manager.
Analyze the results: Once the test is complete, compare the performance of the two versions of the ad. The version with the better results is the winner.
By performing A/B testing on your Instagram ads, you can determine which elements of your ad are most effective and use that information to create more successful ads in the future.
Using strong visuals in your Instagram ads is important because they can help grab users’ attention and effectively communicate your message. Here are a few tips for using visuals in your Instagram ads:
Use high-quality images: Use high-resolution images that are clear and well-lit. This will help your ad stand out and look professional.
Use visually appealing images: Choose images that are eye-catching and relevant to your message. Bright colors and interesting compositions can be effective in grabbing users’ attention.
Use videos: Instagram allows businesses to use videos in their ads, which can be a powerful way to engage users and tell a story.
Use carousel ads: Instagram’s carousel ads allow businesses to showcase multiple images or videos in a single ad. This can be effective in showcasing different products or telling a more comprehensive story.
By using high-quality, visually appealing images and videos in your Instagram ads, you can help grab users’ attention and effectively communicate your message.
Using a clear call-to-action in your Instagram ad is important because it helps guide users towards the desired action you want them to take. Here are a few tips for using a strong call-to-action in your Instagram ad:
Make it specific: A specific call-to-action, such as “Sign up for our newsletter” or “Shop now,” is more effective than a general call-to-action like “Learn more.”
Use actionable language: Use words like “Sign up,” “Shop,” or “Download” to encourage users to take action.
Use a button: Instagram offers several call-to-action buttons that you can use in your ad, such as “Learn More,” “Shop Now,” and “Sign Up.” These buttons make it easy for users to take the desired action.
Use urgency: Including a sense of urgency in your call-to-action, such as “Act now” or “Limited time offer,” can encourage users to take action more quickly.
By using a clear and specific call-to-action, you can increase the chances that users will take the desired action after viewing your Instagram ad.
Testing different versions of your ad copy and visuals is an important step in optimizing the effectiveness of your Instagram ad. By creating multiple versions of your ad and running them concurrently, you can see which ones perform the best and make adjustments based on the results.
Here are a few tips for testing different ad copy and visuals:
Start with small changes: When testing, it’s best to start with small changes and gradually make bigger ones. This will help you get a better understanding of what works and what doesn’t.
Test one element at a time: To make it easier to determine which element is having the most impact, it’s best to test one element at a time. For example, you might test different headlines and keep the visuals the same, or vice versa.
Use analytics tools: Instagram provides some basic analytics for ads, but you can also use third-party tools to track the performance of your ads in more detail. This can help you make more informed decisions about what changes to make.
By testing different elements of your ad and using analytics tools to track performance, you can optimize your ad for maximum effectiveness and get the best results for your business.
There are several ways you can find images for your Instagram ads
Use your own images: If you have professional-quality images of your products or services, you can use these in your Instagram ads.
Use stock photos: There are many websites that offer high-quality stock photos that you can use in your ads. Some popular options include Shutterstock, Adobe Stock, and iStock.
Use user-generated content: If you have a strong presence on Instagram, you may have users who have already posted images of your products or services. You can ask for permission to use these images in your ads.
Create your own graphics: If you have design skills, you can create your own graphics using tools like Canva or Adobe Illustrator.
Work with a photographer or graphic designer: If you don’t have the resources to create your own images, you can work with a professional photographer or graphic designer to create custom images for your ads.
By using one of these methods, you can find high-quality images to use in your Instagram ads.
When it comes to communication, images speak much louder than words. The brain derives meaning from images at a rapid pace, creating connections faster than words could ever hope to do. Instagram capitalized on that fact by creating an image-centric platform great for everything from socializing to advertising. With that move, they captured the attention of more than one billion people who check in on a regular basis.
By creating an Instagram advertising agency, you can tap into that network and share your clients’ brand messages. The imagery will grab the target audiences’ attention to build both awareness and loyalty, helping promote the success of all your clients.
Before diving into this lucrative realm; however, it is best to prepare for success by exploring all this platform has to offer and how to get started. Here are the answers to all the questions that will help you move forward with confidence to help you out.
What Is Instagram?
Developed in 2010, Instagram is a social media platform designed to allow people to freely share images and videos. Along with their visual content, users can add up to 2,200 character captions. Only the first 125 characters are visible initially, at least until viewers click more to see the rest.
All videos and images stay visible on the profile until manually removed and appear on followers’ feeds according to the site’s algorithm. In addition to posting to their profiles, users can put up stories for 24 hours, much like the ones on Snapchat and Facebook. Since Facebook purchased Instagram in 2012, the userbase has grown from 30 million users to well over one billion. Of those, over 90% happily follow their favorite brands, making it a goldmine for marketers.
What Is An Instagram Agency
Instagram agencies have tapped into the platform’s popularity, using it to connect with their target audiences. These agencies use interesting photos and videos to help their clients’ brands gain followers and engage with them in meaningful ways. They know just what content resonates best with those individuals and use the posts to maximize brand loyalty.
The connections they make go much deeper than print or online ads, as they speak directly to the interests and needs of the target audience. Their content tends to weave an interesting story that their followers can relate to on a personal level. They feel understood and supported by the brand, increasing their likelihood of using and enjoying their products or services.
Through those efforts, they help their clients increase their companies’ growth and achieve their marketing goals. Beyond improving brand awareness and loyalty, their ads boost sales by helping customers through the buyer’s journey. Effective agencies create ads that surpass the average conversion rate of 1.08% to provide their clients with an excellent investment return.
Steps To Starting An Instagram Marketing Agency
Starting an Instagram marketing agency requires a focus on a particular niche. You must know the industry well enough to know what images and video content the target audience will relate with best. You will need to have a strong understanding of the customers’ pain points and the reasons they look to companies in that industry for support. With those insights, your agency can create content that helps customers resolve their problems without investing a lot of time and effort.
People are busy after all and need to find solutions as quick as possible to effectively manage their personal and professional lives. If they can find solutions while browsing Instagram, they will feel well-supported by the brand. This helps increase their loyalty and improves the likelihood of them returning whenever they need to make a purchase.
After finding your niche, you will need to move through these steps to start an agency.
Dream Up An Agency Name
Although you will initially focus on a particular niche, you have to find an agency name that allows for future growth. Your name should highlight your expertise and make it easy for clients to know what you are all about. Focus on names that are meaningful to you and 100 percent unique, unmistakably yours. Skip the wildly inventive spellings, however, as great names are easy to find and remember.
Once you have a few awesome names in mind, complete a lot of internet research to verify it only represents your company. Also, verify you can secure a .com website and Instagram account for your business before committing to the name. If not, go back to the drawing board until you find one that checks all the right boxes.
Register the Business Name With the State
After you have a name in mind, register your company with the state by following your local laws and procedures. The way you register will depend on your selected business structure and other rules in your region.
You will likely need to register a doing business as, or DBA, name to start marketing your company to clients. The state may also have you register an entity name to keep others from trying to work under the same business name.
Establish an Instagram Account and Build a Sweet Bio
With the business name and registration squared away, it is time to have some fun creating your social media presence. Start by moving through the steps to create an Instagram account, preferably using your business name as the username. That way, as your company gains traction, people can spot you from afar or even look up your brand in the search bar.
A bio will help clients see if your agency is a good fit for their brand and learn a little bit about your mission, values, and backstory. Keep it short and sweet with an upbeat, engaging tone to make a great first impression. Also, weave keywords through the content to help clients in your niche audience find your profile and quickly connect with you.
Create Fun Posts to Attract Clients in Need of Marketing Services
Creating interesting posts is up next, which will help drive followers your way and highlight your expertise. Use your understanding of what your clients need from an Instagram marketing agency like yours. Think about their pain points and how you can help solve their advertising woes.
Then, brainstorm topics to help dial in the images and video content you will use to capture their attention. Find ways to tell your brand story and share your mission and values.
Your followers will want to know:
1. Why you run an agency
2. How you got started
3. Ways you achieve success
Take your time in creating the initial posts, as they should all have high-quality content that showcase your skills in action. You do not want to rush the creative process, especially in the early stages.
As you practice your skills, you will become much faster at coming up with imaginative content that resonates with your target audience. Your profile will quickly gain followers interested in your services and ready to create an effective social media marketing plan.
By working through these steps, you can create an agency well-versed in attracting customers on social media. You can apply your methods to helping your clients gain followers and loyal customers as well, boosting their marketing success in amazing ways.
Top Ways To Get Promoters On Instagram
As one of the leading social media platforms, Instagram is the choice platform for influencers. These individuals use their following to organically promote brands that align with their mission and values. Their followers naturally engage with the brands they promote since they trust the influencers and share the same interests as them. Getting influencers to promote a company is not all that easy, however, as they tend to have a lot of brands vying for their support.
To find influencers for not only your brand but your clients’ as well, you can.
Perform Research To Identify Popular Instagrammers
Influencers who align with your brand can make the biggest impact with their promotional material. To find them, it will take an enormous amount of research. You can begin by inputting keywords that pertain to your industry in the Instagram search bar. Dig through the profiles and begin following influencers with a target audience matching your own.
You can also perform a search through Google using your keywords and the “site:” command. For example, if you are in the beauty industry, search “makeup influencers site:Instagram.com” to bring up the profiles of many influencers focusing on that niche.
For each potential influencer, you find, compare their follower count and likes on each post to see how well they engage with their audience. If they have over 10k followers and only a few likes on each post, they likely do not have what it takes to promote your brand.
To ensure you are looking at the real deal, and not just someone paying for followers, look for steady growth in the number of people following the account. Their follower counts should continue to increase day to day without huge spikes at any given time.
Start Conversations To Build Relationships
The right Instagram promoters have ideals that align with your brand’s mission and values. You need to have someone who will best represent your company and attract followers with an interest in your products and services. With that, they can act as the first point of contact for your brand, sending leads your way. But their efforts will fail to help if the leads are not in your target audience nor value your approach.
If you want to figure out what the promoters are all about, you have to interact with them on their posts. Provide responses here and there, connecting with not only the influencers but their followers as well. See how they engage with their audience and you to determine if they are a good fit for your brand. Through your conversations, you can see whether they have the chops to do your brand justice or if you need to keep looking for your ideal influencer.
Your efforts in finding Instagram promoters can pay off in the long run as their use their influence to engage with prospective customers. As they direct leads your way, you can take over by assisting them in completing the buyer’s journey.
How Much Do Instagram Agencies Charge?
he rate for social media marketing support ranges from $1,000 to up to $20,000 per month. The amount Instagram marketing agencies charge varies according to their skills, experience, and level of service.
Most clients receive product dependent pricing based on the level of assistance they need. If they would like to focus all their marketing efforts on Instagram, for example, then their rate might be higher than those who use social media to support their other advertisements.
If the advertising agency wants to work with established promoters, the price can skyrocket. Instagram influencers charge anywhere from $1,000 to a stunning $1 million per post when representing other brands. Although posts at the high end of the range are quite rare, even $1,000 posts can add up fast. Thankfully, with the right focus and alignment with the brand, the posts can provide a high return on investment.
What is the Best Advertising Agency in the World?
The best advertising agency in the world focuses on directly engaging with the customer and invoking a response. Their efforts should inspire individuals to connect with the brand and move through the buyer’s journey with confidence.
These agencies provide immense support to the target audience, helping them resolve their pain points and quickly find excellent solutions. Not all advertising agencies can get that right; however, as it takes an exceptional understanding of the audiences’ needs and desires.
Voy Media has just what it takes to connect brands with their target audience in meaningful ways. They use direct response practices to generate leads and help those individuals move through the buyer’s journey. Their entertaining videos and delightful imagery help create lasting connections between customers and their favorite brands. They also go beyond Instagram, using proven marketing methods to capture customers’ attention on other leading social media platforms.
Through their effective ads and other tactics, they have established themselves as one of the world’s best marketing agencies. Upon partnering with them, their clients see a 300 to 500 percent increase in their conversion rates. They help brands achieve great success by finding clients, helping them complete their purchase, and keeping everyone engaged long after. Their efforts also help them tell brand stories better than ever before, creating meaningful connections with their clients.
To connect with the leading social media marketing company that serves customers worldwide, reach out to the team at Voy Media today. They will help you find just the right ads to connect with your target audience and maximize your business growth.
