Case Study

Kid – Big Life Journal

1,500% Revenue Growth for a children's educational product

1,500%

Increase in Revenue

140,000+

Purchases

1M+

Website Visitors

26M+

Social Media Post Engagements

The Problem
While Big Life Journal offers an excellent product and had some initial success, they needed help scaling and amplifying their paid media.

Our Strategy
Rigorous creative testing with different videos, images, body copy, and headlines in tons of dynamic, creative combinations.

Mid-day scaling on good days. Some days we spent $1K, $5K, $10K, and even $100K in one day while maintaining a profitable ROAS.
Campaign budget optimization to let the best ad sets get the most spend

All placements designed to decrease CPA (cost per acquisition).
Big, broad audiences to reduce CPM (cost per mille) and CPA.

Our Results
From March 2018 to January 2020:

  • 1,500% increase in revenue
  • 140,000+ purchases
  • 1,000,000+ landing page views
  • 26,000,000+ post engagements

Next up

Job Search App – AppJobs

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Job Search App – AppJobs

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Job Search App – AppJobs

Next up

Job Search App – AppJobs

Next up

Job Search App – AppJobs

Next up

Job Search App – AppJobs

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